BRITAX PROUDLY SPONSORS THE BLISS BUGGY PUSH FOR THE THIRD YEAR RUNNING
London, April 2015 – Britax, the leader in child mobility who enable family freedom, is proud to announce it will once again be sponsoring the Bliss Buggy Push, a series of family-friendly 5km buggy walks or runs across the UK, designed to help raise money for Bliss, the special care baby charity.
This is the third year that Britax will sponsor the charity initiative, and following the success of last year’s 40 events, organisers say the 2015 fundraiser has the potential to be the biggest one yet.
Bliss is once again encouraging people across the country to organise a Buggy Push at a park near them to raise money to help premature and sick babies as well as their families. One in every nine babies is born premature or sick – that is around 80,000 babies every year.
Partnering with Miffy, the iconic children’s character, the headline London Buggy Push is taking place on 13 June to celebrate Miffy’s 60th birthday. Alongside sponsorship of the event, Britax will also be offering families the chance to win one of its stylish and award winning Britax Affinity pushchairs. The three highest fundraisers who take part in the main events at either London, Manchester, Leeds and Edinburgh will be able to select a light-weight Affinity in their preferred choice of colour and take home the matching Cosytoes and Changing Bag – the perfect prize for any mums on the go looking to make a fashion statement.
Amy Voller, Brand Director EMEA from Britax comments, “As a brand devoted to helping families find their freedom, we are delighted to once again be working with Bliss. Through this partnership we can not only encourage parents to get out and about with their little ones, we can also raise awareness for a fantastic cause that is very close to our hearts. We are behind every single family that choses to take part – best of luck!”
For more information about Britax, and for its full range of strollers including the Affinity visit: www.britax.co.uk or find Britax on https://www.facebook.com/BritaxUK.
The Britax Affinity is a super-sleek pushchair designed with busy, fashion conscious mums in mind. Exuding quality, its lightweight aluminium chassis is available in three colours and features an effortless one-pull folding system that automatically locks and you can view more information here: http://www.britax.co.uk/pushchairs/overview-pushchairs/britax-affinity
Britax is a global leader and innovator in child mobility dedicated to making family travel safer and easier throughout the journey of parenthood. Specialising in a complete range of premium car seats, strollers, baby carriers and accessories that meet modern family lifestyle needs, Britax’s mission is to inspire families to travel more freely, confident of safety, sure of style.
Britax was founded in Britain in 1938 focusing initially on safety developments such as adult seat belts. In the 1960s they launched the company’s first child car seat. In 1978, it merged with established German car safety counterpart Römer. More recently, Britax acquired the hugely popular outdoor stroller brand BOB in 2011 and the BRIO pushchair and car safety business in 2013.
Now Britax maintains offices in 12 countries, operates in almost all countries globally and employs more than 1000 people.